Biography
A NIFT Bengaluru alumnus, Vivek Saurabh is an Industrial Designer by profession and a strategist, thought integrator and solutionist by choice.
His diverse experience over the last 18 years includes consultancy in strategic design, research, brand creation, product development, environmental design & luxury retail.
Being a generalist with a keen eye for detail, he prefers looking at the larger picture and enjoys working with complex scenarios that combine analytical thinking with vivid imagination and creativity. In the words of a well-meaning colleague -” If a problem is at its peak, it’s Vivek that you seek.”
At William Penn, he handles multiple roles that go from R&D and design to content & marketing. He is responsible for Lapis Bard- a luxury lifestyle brand from its inception and today also heads Sheaffer, the iconic global writing instrument brand.
His other work over the years includes projects with Puma, 3M, Pidilite, Havells, Bilcare research, and leading FMCG brands to name a few.